Name: Gender: ‬ Male‬ Female Age:� 25-30� 30-35� 35-40� 40-45� 45-50� 50-55 ‬ 55-60‬ 60+ 1.Do you use ‬ Hair dye‬ Hair colour‬ None ________________ If not Hair Dye, Why?‬ Fewer Colours‬ Fewer Brands ‬ Down Market‬ Others ____________ If Hair Colour Why? Variety Packaging Other 2.Which brand are you currently using? ‬Hair Dye:‬ Godrej‬ Indica‬ Vasmol 33 Kesh Kala‬ Black Rose  Other __________ Hair Colour: Garnier L’Oreal Revlon Streax  PaletteOther__________ 3.Do you dye your hair at?‬Home ‬Parlour Other_______ 4.Where do you buy a hair dye?Chemist‬Supermarket Malls ‬General Stores Other_______ 6.Do you face any side effects when using a hair dye? ‬Hair fall‬Dandruff‬Split ends‬Frizzy‬Others__________ 7.How much quantity do you buy?‬Sachets______‬Boxes_______ 8.How long does the packet last? Week 2 Weeks 3 Weeks+ 9.How much are you willing to spend on a quality product? 30-50‬50-100100-150 150-200 200+ 10.What do you like about your current brand? 11.What do you dislike about it? 12.Are you willing to switch to a better product that covers greys?  Yes No 13.Which form of media influences you in buying a particular hair dye product? Television‬Newspapers ‬Internet‬Radio‬Hoardings  Other___________ ‬If Yes who? ‬Amitabh BacchanAnupam KherHema Malini DhoniOthers___________‬No 15.Which of the following do you own?  One wheeler Two wheeler Laptop 15.Which newspaper do you read?  Mid-Day Mumbai Mirror DNA Economic Times Hindustan Times Other_____________ 16Which TV channels do you watch?  NDTV  MTV  Star Plus Star World CNBC Regional Other________ 17Which websites do you visit?  Yahoo India FM Rediff Hotmail Other___________ 18Which radio channels do you listen to?  Red FM  Radio One  Radio Mirchi  FM Rainbow Other___________ 19Which magazines do you read?  Mens Health  Vogue  Cosmopolitan  Femina  Saheli  Other______ 20What time do you watch television

Name: Ida Female 25-30 1.Yes I do, black, number 1 2. L'Oreal Preference 3. At home, sometimes at parlor 4. Malls 5. 6. No 7.1 box 8.I re-dye my hair roots every 4weeks, so it lasts for 4 weeks 9.30-50 10. It makes my hair very soft, silky and hair isn't damaged 11.- 12.Not yet, I'm too young to have gray hair 13.Personal opinions 14.Laptop 15.New York times 16.MTV, CNBC 17. Yahoo, hotmail 18. None 19. Vogue, Cosmopolitan 20. in the early morning and late at night when I have time.

Female Age: 45-50 1: Hair Dye 2: Other & L"Oreal 3: Home 4: Supermarket 6: None 7: Boxes 8: 3 Weeks+ 9: Less than the choices you give! 10: Like very much 11: Nothing 12: No 13: Personal Choice 14: None 15: Local Town Paper 16: Direct Tv 17: Yahoo 18: Local AM/FM 19: Don't Read Them 20: Off & on through out the day. No set time.

as I do not hair dyes my answer to question up to 13 is blank Q.15- None Q.15- Times Of India Q.16-NDTV< STAR PLUS<ZEE TV< AAJ TAK< SONY< ZEE MARATHI Q.17- Yahoo, India Times Q.18-Radio Mirchi, Q.19- Femina, Filimfare, Star Dust Q.20- After noon 1 to 2, and evening 8 to 10.30

Name: TAHtPB aka, Angels Female Age: 40-45 1. Do you use...? Absolutely not. I react strongly to the toxicity of the chemicals in synthetic hair dyes with a number of 'symptoms', including migraines, joint pain, fatigue, 'anxiety,' and reactive airways dysfunction syndrome, where the chemicals irritate and inflame my throat and sinus tissues. In other words, breathing is more important to me than fitting a stereotype of 'attractiveness.'

Female 35 Black color,I felt suffocating in indian brands which have strong chemical smell,foreign brands doesn't have that strong smell. I used Garnier,Palette,L' Oreal,Revlon some foreign brands. At present some foreign brand. At home Chemist and supermarkets. Hairfall for first two days. upto 400 Boxes I use twice in a pack. Less chemical smell It is not easily available in india Yes Tv,Newspaper,Hoardings No Two wheeler Times of india Any music channel yahoo,rediff Radio mirchi Regional magazines Evenings

hmmmmmmmmmmm.......such a vast question to answer...lol!