internet marketing plans Question And Answer
Marketing ... anyone???
5. From a micro view, which of the following is the best example of marketing?
A. North Korea unveils a new five-year production plan
B. China and the U.S. agree on a new trade agreement
C. The American Red Cross seeks more blood donors
D. The Internet makes it possible for firms to reach customers in other countries
E. None of the above is a good example
6. As a firm moves from the sales era to the marketing department era it is likely to:
A. Have marketing people who develop long range plans--sometimes 5 or more years ahead
B. Begin to integrate all the firm's marketing activities
C. Place less emphasis on earning a profit and more emphasis on what customers will buy
D. Adopt a more narrow view of marketing
E. Be more concerned with its ability to produce enough to meet demand
Answers
D and A
5. D
6. Tossup between A & C - because both are important
My opinion:
D and C (although A and B are both solid answers...)
